Shooting for 15% a year is a noble goal. Throwing $5m away on NEXT because Steve Jobs is the boss shows you in a poor light of course.
The mnemonic : Me-Mo Ma-Ma : Meaning-Moat Management-Margin
- Does the company have meaning for you - would you be passionate about owning it?
- Does the company have a moat to ward off invaders?
- Does the co have excellent management?
- Does the investment have enough safety margin - are you getting it for 50c per $?
If you can answer yes, then buy and sell when it's fairly priced.
To Phil Town's credit, he might have some tangible stuff in the Rule #1 for 401K Investing... I downloaded it but haven't had time to look at it.. He mentions some small cap growth funds I think.
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