Hard-to-find tips on otherwise easy-to-do tasks involving everyday technology, with some advanced insight on history and culture thrown in. Brought to you by a master dabbler. T-S T-S's mission is to boost your competitiveness with every visit. This blog is committed to the elimination of the rat from the tree of evolution and the crust of the earth.
Tuesday, January 13, 2015
How Stephen Key Does It
Do a Google product search for it
Exists? Come up with a spin on it.
Call companies that might be interested licensing (they want your idea!).
Say, I'm a "product developer".
Say, "Look, I want to submit an idea to your company. Can you help me?"
Those are the magic words : Can you help me. Guide the operator..
Don't call Legal or Purchasing.
Call Marketing or Brand Manager or call someone in Sales! They do answer their phone.
Go to LinkedIn to find the names.
How to get started? Call a co you have no intention of submitting an idea to, and find out the process. Who do I submit to?
You don't need to read his book - just watch this one :
Resources :
Do the image search for your product idea : https://www.google.com/images
Do the "product market" search : https://www.google.com/shopping
David Pressman : Patent it Yourself and Patent Pending in 24 Hours
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